Fish eaters of the world.
DIFFERENT PEOPLE LIKE DIFFERENT KINDS OF FISH AND SEAFOOD.
We can help you match your menu to your prospects.
CORPORATE SHARK
The Corporate Shark can be found primarily in trendy environments.
She feeds mainly on Sushi, Swordfish and Oysters on the Half Shell.
DESERT DWELLER
The Desert Dweller can be found in traditional Southwestern restaurants.
They avoid exotic fish, but are easily caught with Grilled Rainbow Trout,
Atlantic Salmon and Catfish.
ENLIGHTENED EPICUREAN
The Enlightened Epicurean can be found in environmentally conscious grocery stores
and restaurants. She feeds exclusively on MSC sustainable fish, such as Alaskan Salmon,
South Georgia Patagonian Toothfish and Pacific American Albacore Tuna.
FEARLESS GOBBLER
The Fearless Gobbler isn’t a picky eater. He’ll often eat prey more timid creatures
would pass up. Reel him in with Whole Crawfish, Alligator, Monkfish and Conch.
LARGEMOUTH YUPPIE
The Largemouth Yuppie congregates in urban areas.
Reel him in with Copper River Salmon, Mahi Mahi and Alaskan King Crab.
NEW ENGLAND CRAB CRUNCHER
A curious species native to the Northeastern United States, they’re easily
caught with North Atlantic Oysters, Dungeness Crab or Live Lobster.
PACIFIC COAST TRANSPLANT
The Pacific Coast Transplant migrated from large, West Coast cities and is
attracted to any trendy, upscale restaurant. Lure her in with Albacore Tuna,
Pacific Rockfish and Santa Barbara Prawns.
PUB CRAWLER
The Pub Crawler feeds primarily on fried foods.
Ideal baits include Catfish, Popcorn Shrimp and Calamari.
THE SPONGE
Found in schools, the Sponge soaks up knowledge while feeding on brain food.
You’ll catch them with sustainable omega-3 fish like grilled Salmon, Herring and Mackerel.
SUNBAKED SAMARITAN
You’ll find the Sunbaked Samaritan in environmentally balanced restaurants and stores.
Catch him with sustainable MSC seafood like Gulf of Alaska Pacific Cod,
US North Pacific Sablefish and Patagonian Scallops.
GULF COAST SWAMP DWELLER
Native to the Gulf of Mexico, this species has a unique palette.
They feed primarily on Cajun Crawfish, Catfish and Wahoo.
TEENAGE GROUPER
The Teenage Grouper travels in groups of similar individuals.
They’re easy to hook with Gulf Shrimp, Tilapia or any other quick-serve fish.
BACKCOUNTRY TRAILWALKER
The Backcountry Trailwalker avoids populated areas, but congregates in
“green” grocery stores and restaurants. Reel him in with MSC certified sustainable
products, including Oregon Pink Shrimp, Pacific Halibut and New Zealand Hoki.
MUSCLES
Muscles can be found in nearly any restaurant environment,
usually in close proximity to a gym. Catch and release with
Pacific Halibut, Shrimp, Scallops or any other high-protein, low-fat fish.